As a seller at the auction, Rocky does an extremely good job promoting the sale of our cows and heifers (newspaper, radio, Facebook), he spends a lot of time and money into promoting. He cares and wants to know our herd information and statistics to help sell the animals. Lastly, he demands a fair price for the cattle sold and wants us to sell our better animals. We’ve sold close to 100 animals and the number will keep growing.